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Our Process

Your needs and an appropriate business solution that fits the culture of your organization are at the heart of our process. We first look to understand the philosophy of your organization to put the p...Read More »

Link From Your Web Site to Your Page on Book The Writer

The following has been created specifically for our client BookTheWriter.com - however, other readers can also learn about creating text widgets. The end of this post includes a video about using text widgets in WordPress.

First, here is easy help for WordPress sites

Scroll down for advanced help and non-WordPress sites
Below I have two bits of code that writers can use in their own websites to link to their page on bookthewriter.com.

The following code is to be used by writers who have a WordPress site. They should copy the code below, go to their dashboard and from there to Appearances > Widgets. They should drag a 'Text' Widget into the sidebar of their choice, paste the code into it and save it.

<div class="btw-link">
<h4 style="text-align: center; margin: 0;"><a href="http://bookthewriter.com/writers/nameofwriter">Invite Me To Your Book Club</a></h4>
<p style="text-align: center; margin: 14px 0 0;"><a href="http://bookthewriter.com/writers/nameofwriter"><img alt="" src="http://bookthewriter.com/wp-content/uploads/2013/12/books.png" /></a></p>
<p style="text-align: center;"><a href="http://bookthewriter.com/writers/nameofwriter">bookthewriter.com</a></p>
</div>

Note the repeated appearance of the link

http://bookthewriter.com/writers/nameofwriter

This placeholder link needs to be replaced with the writer's actual url on 'Book the Writer'. A writer should simply go to their page on 'Book the Writer', copy the url from the top of the browser window, go back to your own website and replace every occurrence of

http://bookthewriter.com/writers/nameofwriter

with the actual url.

That done, a link should appear in the sidebar that will look something like this:
btw-widget

This is the only way to create a link without touching the actual template files.

Advanced Help for both WordPress and non-WordPress sites

The following methods need some minimal knowledge of code.

The above code can also be inserted into page templates in any kind of website - not necessarily just WordPress sites. Writers would have to determine where they want the link to go, find the appropriate place in the corresponding template file, and paste in the code. If the template is written in php they need to close the php with

?>

and open php below the code bit with

<?php

Alternately, authors can link from their websites to their page on 'Book the Writer' by placing a badge at the top of their website. It will automatically go to the upper right of the browser window.
BTW-Badge
To do so they should copy the following code and change the writer name from "andersen" to heir name as it is used in the URL for their page inside BookTheWriter.com:

<div class="btw-link" style="position: absolute; top: 30px; right: 0px;"><a href="http://bookthewriter.com/writers/andersen"><img alt="" src="http://bookthewriter.com/wp-content/uploads/2013/12/btw-embed.png" /></a></div>

They should open the template file for their home page (or blog page, if they like).The code should be pasted right below the opening body tag which look like this:

<body

Next, they should replace the placeholder URL with the URL of their page on 'Book the Writer'.

Thats it.

(Note that when viewed on small screens the image might overlap page content. If this is the case and with some knowledge of css, it could be moved to a better place or turned of for small screen view.)

Here is some generic help about using widgets in WordPress

Small Business Manifesto from Guy Kawasaki

I first learned about Guy Kawasaki when he was an evangelist at Apple over 20 years ago. You will have noticed that there is a difference in the quality of the experience when you use an Apple product or when you drive a BMW. Are you interested in learning how to make such a difference with a new business that you are building? Before you run to launch your new product have you thought about the philosophy of what you're doing? Have you considered how you will translate your philosophy into practice? Watch this abridged video here or investigate longer videos and info about Guy Kawasaki's book Enchantment.

Design Mockups

Design Mockups

Once we have created a wireframe that gives a general picture of the size ratios and placement of web page elements, we use tools like Photoshop and Fireworks to provide a non-working mockup of what a...Read More »
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